🎥Video: Raising Awareness About Crisis Management

René de Jong
7/22/24
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If your organization hasn’t yet put much in place regarding crisis management, raising awareness is the first step. It is important that your organization’s management recognizes the value and necessity of proper preparation and a robust crisis response structure. This will help build support for further development.

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There are many different ways to raise awareness. In this video, I’ll mention two of them:

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1. Present relevant case studies

Share real-life case studies from similar organizations that have experienced crises. Explain the negative impact the crisis had on their finances, operations, and reputation.

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2. Organize a training session or drill

Organize a training session or exercise based on a realistic crisis scenario. For example, a tabletop exercise is an accessible way for your executive team or management to learn about crisis management and experience what it entails.  

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